Creating KPI’s: Developing a Measurement Framework - Marketing Analytics Summit Las Vegas

Creating KPI’s: Developing a Measurement Framework


June 17, 2019


12:00 am


Want to get the most out of your data? You’ll need to identify the business impact it can have, given technical capabilities, political desires, and your organization’s ability to embrace change.

In this workshop, you will learn to identify Key Performance Indicators based on the strategy, goals, and objectives of the business, and develop an inclusive framework through hands-on participation. 

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