Raghav Padmanabhan - Marketing Analytics Summit Las Vegas

Raghav Padmanabhan

Role:

Director, Data Science

Company:

Wpromote

Bio:

Raghav’s path to the field of digital marketing is an unconventional one. After graduating with an electrical engineering degree in India, he worked as a software engineer before moving to the US to pursue graduate studies. His PhD research involved building efficient machine learning algorithms for cancer and neuroscience image analysis. Before joining Wpromote as the Director of Data Science, he worked as a Computational Biologist at GE Healthcare and Neogenomics Labs where he led a team of data scientists and engineers to develop AI toolkits to understand drug mechanisms. At Wpromote, he leads data science initiatives for real-world applications in Digital Marketing -including understanding and predicting customer behavior, ad performance, and attribution-amongst others.

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