Marketing Analytics Summit - Partners

Improvado is an AI-Powered Marketing Intelligence and Analytics Platform designed for marketing and analytics teams to unlock the power of data to drive impactful business decisions. Improvado provides comprehensive analytics solutions for medium to large-scale enterprises and agencies. Its platform integrates, simplifies, governs and attributes complex data across diverse data sources, offering a unified, clear view of marketing ROI and performance.

CaliberMind is an enterprise GTM Intelligence Platform designed  Marketing, RevOps, and Sales Enablement teams seeking to align around a single source of truth.

Known for delivering the most comprehensive B2B multi-touch attribution in the market, CaliberMind unifies online and offline buyer touch points from any marketing tool—including CRM custom objects and MAP data—into one actionable view. The platform helps organizations understand what drives revenue, measure the impact of every marketing initiative, and present executive-ready insights that resonate with the board.
Its GenAI capabilities enable marketers to explore hypothetical scenarios around budget allocation and investment impact, while also equipping sales teams with buying team and engagement insights from across the dark funnel.
CaliberMind’s data unification engine powers it all—mapping leads to accounts, deduplicating records, and syncing clean, enriched data back into the CRM to ensure team-wide alignment.
CaliberMind helps marketers make informed marketing decisions so that their GTM teams could make better organizational investments and achieve accelerated revenue growth.

ObservePoint’s Web Governance platform brings insights, automation, and compliance to the complexity of your digital experience. Our solution automatically scans your websites from the highest traffic pages and user paths to the darkest corners. See what’s performing below acceptable standards, trace it back to the source, and get on a path to improvement. Audit privacy compliance efforts, validate landing pages, confirm data tracking, monitor your entire marketing tech stack, and much more. ObservePoint presents the reality of what’s happening on your website and gives you a clear map to make it even better

Seer Interactive is a full-service search marketing agency that helps challenger brands make a big impact in digital marketing. Our competitive advantage lies in our ability to deliver faster and better insights through a combination of our People Philosophy and our Supernova™ cloud-based data platform, which directly impact your bottom line.

OpenClassrooms is an online education platform that offers career-focused training programs in tech and marketing. It specializes in apprenticeship-based learning, combining online coursework with real-world job experience. OpenClassrooms provides fully remote, structured programs in fields like cybersecurity, software development, data analytics, IT support, and digital marketing. Each student receives one-on-one mentorship from industry professionals and hands on project work. The apprenticeship training is fully grant-funded, allowing employers to upskill or onboard tech talent at no training cost. 

Unleash Your Inner Marketing Superhero with Optizent

At Optizent, we help marketers and product teams transform data into powerful insights that drive real growth. It’s not just about collecting data—it’s about connecting the dots to uncover what really moves the needle.

From Google Analytics 4, Piwick Pro, and Adobe Analytics to Mixpanel, Segment, Amplitude, Stape and beyond—we bring clarity to your data, so you can act fast and win bigger.

Stop by our booth to see how we turn great marketers into unstoppable growth machines.