Jenn Kunz is an industry expert on Adobe/Google Analytics, MarTech pixel implementation, tag management, and data layers. She has 15 years of experience helping enterprise organizations solve their analytics problems holistically, no matter where they are in their digital measurement evolution or what tool set they use. As a consultant at 33 Sticks (a boutique agency specializing in strategic analytics and optimization), she helps clients streamline the implementation process and get more value out of their tools, decreasing costs and headaches for developers, project managers, and analysts alike. On the side, she’s used her background as a developer to create free industry tools like the Adobe Analytics Beacon Parser and the mobile app PocketSDR. She loves helping and collaborating with others in the industry, and most days can be found in #measure slack or twitter doing just that.