Getting Agile and Cross-Functional with an Analytics Team - Marketing Analytics Summit

Speakers:

Till Büttner

Getting Agile and Cross-Functional with an Analytics Team

Date:

Monday, May 10, 2021

Time:

10:45 am

Summary:

What happens if you grow from a “one person unicorn” to a “two man show” and want to expand into a bigger team? Till takes you on a journey from start-up to scalable working environment, which is not finished yet, and perhaps never will be. He addresses lessons learned, why a cross-functional team brings a lot of value into an organization, why you need to change your leadership mindset, why the hell do you have to use the word agile in this context?  … and more.

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