Google Analytics is illegal in the EU - key takeaways for analysts & marketers - Sponsored by Piwik PRO
Wednesday, March 2, 2022
Several European data protection authorities ruled that the use of Google Analytics is illegal in the EU.
- What is the backstory behind these decisions? How will they impact digital marketing?
- Will these decisions affect US-based companies?
- How to configure your analytics to mitigate the compliance risks?