Cash Prizes for the winners! 

Assigned teams of 8 meet three times to invent, polish, and then pitch something that the analytics community needs: a tool, a process, a course … it’s up to you. 

• Session A. Invent: 40 Minutes (this morning)
• Session B. Polish: 20 Minutes (now)
• Session C. Present: 2 Minutes (3:50 this afternoon)

Extra points for usefulness, cleverness and puns based on the Marketing Analytics Summit (MAS). 

• It’s a new way to measure advertising: MAS Media
• It’s a method for obfuscating personally identifiable data: MAS-quarade
• It’s a tool that creates saintly dashboards overnight: Midnight MAS 
• It’s an ML model for predicting cold medication sales: MAS-a-choo-sets

Winners will be selected by critical acclaim from the audience based on usefulness, ingeniousness, helpfulness, hilariousness.