Measuring Community Success - Marketing Analytics Summit

Measuring Community Success


Wednesday, March 2, 2022


10:10 am


The world has become more connected and there are many exciting new business models emerging in professional services and new ways to connect with other professionals all around the world. That creates opportunities for CBM (Community-Based Marketing) A B2B community is a group of professionals drawn together by a shared interest and held together over time by mutual support or benefit. But how do you measure its success? What are the positive vital signs of a community-powered market network?

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