Predictive Analytics and Machine Learning for Marketers - Marketing Analytics Summit Livestream

Predictive Analytics and Machine Learning for Marketers

date:

Wednesday, Jun 3, 2020

Time:

9:15 am

Summary:

Judah lays out a solid frame of reference for how to think about and apply predictive analytics and machine learning to marketing challenges. After the briefest of conceptual orientation, Judah drops straight into the data, the predictive insights you can surface in minutes, and the immediate actions you take based on the automatically generated models. He’ll even share how he came up with the name “Squark”

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