How do you get stakeholders to actually take action? How do you improve the last mile of analytics? Over the past decade there has been a lot of research on the high failure rates for data initiatives. Even good models and analysis built on good data frequently fail in the last mile – that place where data people need to convince business stakeholders to do something based on delivered insights. So what kinds of data actually moves stakeholders anyway? Kate shares tactical examples of what data, what words, and what framework she’s seen inspire change at Fortune 500s, high growth startups, and small businesses.