Bio:

Ethan Prete is the VP and Head of Marketing at ObservePoint, where he leads brand, growth, and go-to-market strategy. With a background spanning in-house leadership and strategic consulting, Ethan has helped shape marketing efforts for brands including Marriott, Cadillac, Salesforce, MX, and Clari.When he’s not optimizing funnels or building brand equity, Ethan is a self-proclaimed cool dad who spends a questionable amount of time terrorizing his children—for character-building purposes, of course.