Bio:

With two decades in digital marketing, product, and strategic consulting, Lee is a highly regarded expert who has helped shape the ever-evolving digital industry.

Lee has been behind some of the global multi-channel marketing strategies and tactics you experience daily. By combining his broad scope of skills into a clear execution plan, he has made comprehensive digital strategies a reality for some of the top brands. His expertise covers product strategy, mobile and web marketing, cross-channel attribution, a/b testing, and user personalization. Lee is also well-rounded in multi-channel marketing strategies and tactics, designing and integrating enterprise marketing and data solutions, and creating offerings to blend online and offline information to develop holistic, customer-centric products.