Data Democratization - a Perilous Journey - Marketing Analytics Summit

Speakers:

Yael Farkas

Data Democratization - a Perilous Journey

Date:

Monday, May 10, 2021

Time:

10:05 am

Summary:

After several false starts, Europe’s leading perfume and beauty platform radically changed their operations to foster self-service, putting structures in place to cater to different demands at a higher speed. It started paying off right away in terms of more engaged stakeholders, more data-oriented questions, and ease of onboarding (thank you video training!). Yael shares the story of their approach, what works, and what did not… as well as a few surprises along the way.

Ready to attend?

Register now! Join your peers.

Register nowView Agenda
Newsletter
Knowledge is everything! Sign up for our newsletter to receive:
  • 10% off your ticket!
  • insights, interviews, tips, news, and much more about Marketing Analytics Summit
  • price break reminders