How Not to Talk to Executives - Marketing Analytics Summit

How Not to Talk to Executives


Tuesday, May 11, 2021


12:10 pm


Kevin has acquired a few scars from his thirty-three years in the trenches. With his hands firmly on the data and pockets full of insights, he struggled getting this company to recognize the immense value he brought to the table. And then he saw the light – and is here to share it with you. You possess the information necessary for your company to be successful. Only one thing is missing … the bridge between what you know and the Leaders who can turn it into action. That’s the job of the Chief Performance Officer who communicates customer findings in a way that causes leaders to take action. Kevin gives you the tools to be the ‘CPO’ at your company.

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