Universal Analytics' Greatest Hits - Marketing Analytics Summit

Speakers:

Sara Hoffman

Universal Analytics' Greatest Hits

Date:

Wednesday, June 21, 2023

Time:

11:25 am

Room:

Pavilion Ballroom

Summary:

Together, we’ll lead to a toast to Universal Analytics and revel in how its growth and features led to GA4. What are some of UA’s Greatest Hits you may ask? How are they already at parity in GA4 or will they get left behind in the in the deprecation rapture?

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